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Skribentens beskrivelse af Speech about entrepreneursMark Rice, the Dean of Babson B-School, has been invited by a business college to speak about entrepreneurship. In his speech, he explains what it takes to set up in business. He gives examples of successful entrepreneurs and points out reasons for their success. He draws attention to the pitfalls of starting a company, and suggests ways to overcome problems and minimise the risk of failure. He discusses the increasing success of the franchising concept as an alternative to starting up from scratch. Imagine you are Mark Rice, and write you version of a good speech to a business college about entrepreneurship. Remember your target group, when you are creating you appeals, figurative language or rhetorical devices. |
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