SSO - Bestseller A/S

07-02-xxxx Afsætning B og Virksomhedsøkonomi B Rybners Handelsskole 07. februar Abstract The goal of this report is to explain the line of business for Bestseller A/S and to investigate their position D F B AS B F B AS B AS S ondly the re- port examines Bestseller A/S CSR-strategy by using CSR-kompasset and articles. In order to demonstrate competition funnel model and Porters Five AS T Forces. The report uses a position map t that Bestseller A/S is brand leader in Denmark. The report demonstrates that competition on the marked in Denmark is very hard, and you need a