Kendissers indflydelse på amerikanske præsidentvalg

The celebrities play an important role for the candidates at the presidential election. It is pure advertising for candidates to have a celebrity to speak for them. It can be through promotions, a speech, or a picture that they post on the Internet or other media. A few significant examples of celebrities who support Obama are Tom Hanks, Scarlett Johansson and the most powerful celebrity couple, Beyoncé and Jay-z.

Tom Hanks started off by making a pro-Obama video back in 2008, just before the election in November. “My support for Barack Obama is not just about breaking boundaries. It’s because of his character, and vision and the highroad his taking during this campaign” . He compares Obama with John. F. Kennedy and Harry Truman and emphasizes that like the former presidents, Obama has the integrity and inspiration to unified the American people. In 2012 Tom Hanks narrated a campaign documentary for the reelection. The film that is called “Road We’ve Traveled” streamed live on the Obama campaign YouTube channel. In brief, Hanks tells us what Obama had to take over after Bush and what he then has accomplished: Health insurance, progress in the economy, fair treatment of the American soldiers