Beretter-modellenDen klassiske berettermodel bygger beretningen op med en stigende intensitet frem mod et klimaks:
Anslaget giver en antydning af hvad historien handler om, fungerer samtidig som en krog for at få fat i brugeren.
It was a dark and rainy night, when a woman was reading a book about horror dreams. But then she realized that she actually was alone. But whatever, she felt nice and comfortable in the chair she was sitting in. She started thinking of her husband. He was dead of course, but no one knew it except her. But the creepy thing was that she could not remember his death.
Præsentationen fastlægger hvem, hvad, hvor, hvornår - samt fastlægger grundtemaet i den konflikt beretningen er bygget op over.
Her name was Betty, Betty Clintwood. And she was not quite the woman who normally was afraid of the dark, but she knew she had to be. There was something that said to her mind, that she needed to take care these days. Suddenly someone opened the door to Betty’s kitchen, it was her kids who were ready to go to bed, and she was not alone after all. Betty’s kids where named Kimie and Jamie Clintwood.
Uddybningen udfolder historien med baggrund til at forstå bl.a. personer og tema, dvs. supplerer hv-ordene ovenfor med et hvorfor.
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