Iværksætteri: maraton, ikke sprint

When launching a company…The quote “building a truly great company is a marathon, not a sprint” is something to think about. As known, a marathon is a long-distance running race, which'll relatively take you a long time to accomplish. I believe that the quote tells us, that great things take time, and whatever that comes easy, will go just as easily. Therefore, you’ll need to work hard to accomplish your goal, and this won’t happen in just 2 days. The goal of customer feedback is to discover what the customer wants and desires, and not to be told, what they want. Simply like dating. In a relationship, you'll most likely want your partner to discover and get an understanding of what you want, without you telling them. The item, or whatever you want, is not as desirable as it could be once you've told your partner, that you want it. You'd much rather just get roses without asking your significant other to get you some, right?And of course, passion, which has one of the biggest effects on your performance. Once you get into the business, you'll have tons of work to do. But working with something that inspires and motivates you, will make everything much easier. Just like students work better in classes they find more interesting, this also applies on entrepreneurs. Therefore, it's important for an entrepreneur to work with something they find interesting - or maybe even an idea, that they'd like to develop and work with over the years. In our generation, we’ve got many well-educated entrepreneurs, which wasn’t as common back in the days. My guess would be that education has become more popular over the years. It wasn't a MUST back in the days, but nowadays, young people are constantly being told about the significance of school and a college degree, which is a good thing. At school, students will most likely identify their strong and weak sides throughout the years, and this is exactly what an entrepreneur needs to do. Know your strong and weak sides, and find yourself a partner who’s going to fill out your blanks. Just like Joshua Reeves says: “choose folks who align best with your needs”. That way you’ll have the perfect partnership.And of course, an entrepreneur cannot be afraid of making mistakes. For example, the Virgin company didn’t succeed on breaking the record of the fastest speed ever across the Atlantic Ocean, but they’ve gained recognition of it, and it sure promoted for their brand. Ever since the accident of the boat breaking in two parts, almost everybody knew the brand, Virgin. Mistakes are what will get you to the top, remember that and make lots of mistakes.