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Undercover marketing Undercover marketing, also called stealth marketing, are a way to sell an idea or product to the consumer without be recognized as a dealer, company or anything else that can relate to the product. What is undercover marketing? Undercover marketing is for the mostly taking place in the United States, because the American culture is build on the idea that you have the best house, car, family insurance and of course the advanced and modern products, and luxuries stuff. The dealers are hired business agents for the company’s, whom job and objective is to promote products and brands
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