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Cocio assignment – Marketing Introduction / company description / core competence Cocio Chocolate Milk A / S is Scandinavia's largest producer of cocoa milk with a daily output of up to 400,000 bottles or cans equivalent to approximately 150,000 liters. Cocio has more than 60 years’ experience in the production and sale of chocolate milk, and brand awareness is 95% in the Danish market. Cocio has an advantages because they are good at marketing their products, and to sell them to the costumers. You should almost think that Cocio are specialist in designing and advertising. E.g. take a look at
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