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Haribo: Historie, produkter og marketing

  • Engelsk
  • Tidligere end 8. klasse
  • 2 sider PDF

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Haribo: Historie, produkter og marketing er en engelsk-opgave til Tidligere end 8. klasse. Fylder 2 sider (496 ord, ca. 2 min. læsning) og blev publiceret 1. november 2019.

Denne opgave giver en introduktion til Haribo, Europas største slikproducent. Den dækker virksomhedens grundlæggelse, nøgleprodukter som gummibamser, produktionsfaciliteter og salg i over 100 lande. Desuden beskrives Haribos marketingtilgang, herunder reklamekanaler og samarbejder baseret på virksomhedens kerneværdier om sjov, familie og kvalitet.

Redaktørens vurdering
7 God
En beskrivende opgave om Haribo, der dækker virksomhedens historie, produkter og marketing. Teksten er velstruktureret og informativ for niveauet.
Struktur
10
Faglig dybde
7
Kilder
7
Fuldstændighed
10
  • forbrugervalg
  • gummibamser
  • haribo
  • marketing
  • matador mix
  • slikproduktion
  • starmix
  • tysk virksomhed
  • virksomhedsværdier

Haribo, short for Hans Riegel and Bonn, is a German candy maker. Haribo is also Europe's largest candy producer. Haribo's best-known product is probably the gumboots, which is also the company's mascot in the form of a yellow bear.

Today, HARIBO is the world leader in wine rubber and licorice!

Haribo was founded on 13 December 1920 in Germany. There are about 6,000 employees in the company today.Haribo has five factories in Germany and another 10 factories in the rest of Europe. Haribo's products are sold in over 100 different countries. HARIBO also has a production facility in Denmark that places in Faxe.The three most popular candy bags HARIBO have produced are Star mix, Matador Mix and Click Mix.

The Haribo Company sells their products for all sorts of groceries shops. In Denmark, it`s shops like Netto, Fakta and so on. In the USA they sell their products in groceries shops like for example publics. They also sell their products in big shops like Walmart, where they have all from tv`s to make up to candy. Haribo currently has about 6,000 employees in their company

Haribo is a production company. They produce their products by themselves and make the finished product themselves.

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