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Marketing A Topic: Marketing-mix and positioning Identify marketing issues in the enclosure(s) related to principle marketing topics Carlsberg’s marketing-mix and positioning. Focusing on supporting the local pubs due to covid At the same level as the consumer with “Welcome back to the pub” marketing Increased and changed focus on promotion with a combined sender from both Carlsberg and the local pubs Taking advantage of the ESP Large market share Analyze (one or more) issue(s) by applying relevant professional knowledge Focusing on supporting the local pubs due to covid Today, beer is produced according to what consumers want. As the modern
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