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Marketing 5 produkts 5 different target ordinances Describe them with 3 criteria’s Product price place Hifi - Kathrine Samsung Qled-tv til 22.900kr 40+ Average income Appreciate technology Belongingness and love Esteem Self actualisation needs Considered purchase Social Veblen Complex purchase Main competitor: Sony og LG Preference Sony because Matas - LS Chanel Allure home sport 1000kr Quality - Sense for quality Male , 20-70 - All age groups of men can wear this perfume Money - It is an expensive perfume Belongingness and love - Men can associate the perfume with the sense of belongingness and love. Self esteem -
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