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McDonald's: Historie, museum og menu

  • Engelsk
  • 8. klasse
  • Afleveret til 4
  • 2 sider PDF

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McDonald's: Historie, museum og menu er en engelsk-opgave til 8. klasse, afleveret til karakteren 4. Fylder 2 sider (522 ord, ca. 2 min. læsning) og blev publiceret 30. december 2011.

Denne opgave beskriver McDonald's udvikling fra grundlæggelsen i 1948 til en verdensomspændende fastfoodkæde. Den dækker virksomhedens ekspansion, etableringen af McDonald's #1 Store Museum og detaljer om ikoniske menupunkter som Big Mac og cheeseburgeren.

Redaktørens vurdering
10 Fortrinlig
Informativ og velstruktureret gennemgang af McDonald's historie og produkter. Teksten er sammenhængende og giver god indsigt i emnet.
Struktur
10
Faglig dybde
10
Kilder
7
Fuldstændighed
10
  • big mac
  • fast food
  • globalisering
  • markedsføring
  • mcdonald's
  • ray kroc
  • restaurantkæde
  • virksomhedshistorie

Since its founding in 1948, McDonald’s has grown from a family burger bar, to a world-wide fast food chain, with more than 30.000 locations in 118 countries. Dick and Mac McDonald opened their little burger stand in Des Plaines Illinois, under guidance of Ray Kroc, a milkshake-mixer salesman. Already in 1960 McDonalds had 1.000 stands across the US. The first international McDonalds opened in 1967 in British Columbia, and followed by one in Costa Rica later that year. Golden Arches popped up on three new continents, as stores launched in Japan, Holland and a suburb of Sydney. A Brazilian McDonald's opened in 1979, bringing Ronald McDonald to South America for the first time. McDonald's reached its sixth continent in 1992, with the opening of a restaurant in Casablanca, Morocco. Four years later, McDonalds reached their 100th nation, Belarus, and claimed to be opening a new restaurant somewhere in the world every three hours. By the end of 2008, McDonalds had grown to 31.967 locations in 118 countries. Of those only about 14.000, or 45% were in the US. With about 58 million customers every day.The Museum

McDonald's #1 Store Museum is a recreation of the first McDonald's Restaurant opened in Des Plaines, Illinois by McDonald's founder, Ray Kroc, on April 15, 1955. The Museum Facility: The original red and white tiled restaurant building featuring the Golden Arches had several remodels through the years and was finally torn down in 1984. The present facility was built according to the original blueprints with some modifications. The "Speedee" road sign is original. The customer service and food preparation areas contain original equipment used in the days when fresh potatoes were peeled, sliced, blanched and fried milkshake mix and syrup were whipped up on the Multi-mixers Coca-Cola® and root beer were drawn from a barrel, and orangeade from the orange bowl. The all-male crew is represented by mannequins dressed in the 1955 uniform - dark trousers, white shirts, aprons and paper hats.

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